Research • Re-Frame • Restore
The Pinion Project stands with the global movement to champion human dignity for all. Through rigorous research and strategic networking, we identify both established and emerging vulnerabilities affecting families and communities—particularly those linked to exploitation. We deliver sound recommendations that reframe the conversation and drive meaningful change in the spheres of religion, corporate, media, and government. We provide thought leadership to help grassroots movements scale and deepen their impact. Above all, we promote practical, connected solutions that restore dignity, protect resilient lives, and empower those directly harmed by exploitation to heal and thrive.
Our Vision
Championing Human Dignity: Empowering Individuals, Families, and Communities to Thrive with Respect, Safety, and Freedom.
The Context
‘Girls account for the majority of victims of child abuse and exploitation, although boys are increasingly at risk as well. Prior abuse and family dysfunction may elevate the risk of victimization, particularly for commercial sexual exploitation of children. Poverty and migration and social isolation can also have negative repercussions on patterns of commercial sexual exploitation of children. Very young children are increasingly victimized by child sexual abuse material, child sex trafficking, and exploitation. Adolescents face the highest risk of cyber enticement, exposure to harmful material and cyberbullying. Children who engage in risky online behavior and inattention to online safety and privacy face a higher risk of exploitation, cyber enticement, solicitation or grooming.’ UNODC Study on the Effects of New Information Technologies on the Abuse and Exploitation of Children
The safety and flourishing of parents and children is our primary concern
‘Of course child rape cannot be separated from the sex trade, just as trafficking cannot be. The sex trade will cease to function if its capacity to source desperate and vulnerable women and girls to be sold to men is frustrated‘ — Julie Bindel, The Pimping of Prostitution: Abolishing the Sex Work Myth p. 297.
Our Mission
The Pinion Project joins with this global movement of people seeking to research and describe the links between all forms of exploitation. Our mission is to reframe the public debate in South Africa by engaging those particular aspects of culture that fuel the demand for abuse.
Ideas that Frame the Sexualisation of Children
Understanding the context of ideas can help us see the criteria that inform a person’s life view. For example, if one believes […]
Empowering Children
Empowering Children – Informed Consent & Sexual Exploitation By Dieter Lubbe, Founding Director of the Pinion Project The value of consent is […]
Uplift Human Personality
The Connotations and Denotation of Dignity By Dieter Lubbe This article, is a part of the Pinion Project research done in preparation for […]

